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Jul 19, 2018

How did the concept of branding retail goods first get started? When did people start using credit cards? When did shopping become an experience?

Join James and Taylor as they visit Kathleen Franz at the National Museum of American History. JLL chief economist Ryan Severino is there as well. He explains how credit has become a force in our modern economy. 

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James Cook is the director of retail research in the Americas for JLL. 

Taylor Coyne is a research manager for JLL.

Tweet: @JamesDCook
Insta: @jamcoo

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Read more retail research here.

Theme music is Run in the Night by The Good Lawdz, under Creative Commons license.

Additional music:

Maple Leaf Rag by Scott Joplin from a public domain piano roll recording. Albinoni's Concerto for 2 Oboes in F Major Op9 no3, 3 Allegro by Advent Chamber Orchestra under Creative Commons license.