Preview Mode Links will not work in preview mode

Dec 19, 2019

Emily Albright Miller reveals the holiday marketing strategies of the nation's top retailers.  She talks about which brand was out earliest with its holiday marketing campaign, retailer gift guides, the rise of the advent calendar as marketing gimmick, the popularity of family jammies and more.

See all the holiday coverage at:

Emily Albright Miller is VP, Strategy & Insights at Big Red Rooster, a JLL company.

James Cook is the director of retail research in the Americas for JLL. 

Subscribe: Apple PodcastsSpotify Android 
Alexa: Say "Enable the Where We Buy skill"

Tweet: @JamesDCook
Instagram: @jamcoo

Leave a message on the Where We Buy hotline. We may use it on an upcoming show. Call (602) 633-4061 

Read more retail research here:

Theme music is Run in the Night by The Good Lawdz, under Creative Commons license.