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May 15, 2020

In his book Remarkable Retail, Steve Dennis outlines the strategies that retailers can use to create a customer experience that leaves shoppers wanting more. In this interview, Steve explains which strategies will help retailers the most as they cope with the COVID-19 crisis.

James Cook is the director of retail research in the Americas for JLL. 

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Theme music is Run in the Night by The Good Lawdz, under Creative Commons license.