Sep 20, 2018
James Cook visits The Short North district in Columbus, Ohio to see how traditional suburban mall retailers can flourish in urban settings. Diane Rambo, the creative director at experience design firm Big Red Rooster shows the marketing techniques that Anthropologie and Warby Parker use to draw in passersby.
Thanks to Stefanie Mowery for helping to produce this episode.
Leave a message on the Where We Buy hotline. We may use it on an upcoming show. Call (602) 633-4061
Read more retail research here.
James Cook is the director of retail research in the Americas for JLL.